Web 2.0 Beats Search Engines For Faster Internet Marketing Success

©2010 Doug Champigny, http://top-traffic-tips.com. All Rights Reserved.

Internet marketing continues to grow by leaps and bounds, with more and more people turning to it as a means of creating additional income, replacing their full-time jobs or in an attempt to get rich. Concurrently, more and more people are turning to the Internet for their purchasing, so the two growth trends are nicely balanced.

But for someone just starting out with their first online business, it can be difficult to ascertain the proper promotional methods to achieve the quickest success online. Because the industry is evolving so rapidly, much of the available information is outdated or less important now than it was when published even 6 months or a year ago.

For example, until recently the keywords tag on each web page was very important and worth spending a fair bit of time tweaking. With most of the big search engines now skipping that tag, the importance of keywords has more to do with your page titles and domain names than it does with your meta-tags.

Similarly, the amount of time spent tweaking the search engine optimization (SEO) of your site, while still important, is no longer paramount to your Internet marketing efforts. The emergence of the Web 2.0 interactive sites has seriously challenged the search engines as the ultimate way to drive targeted traffic, especially immediate traffic.

Don’t misunderstand – it would be foolhardy to totally ignore the search engines as they drive so much of the traffic online. Do what you can to achieve great results within the search engine ranking pages (SERPs), but don’t spend an inordinate amount of time on it, especially when first launching your site.

Still do your initial keyword research within your niche to choose your domain name, page titles, etc, but then get the site online and start actively promoting it using the power of article directories, podcast directories, video directories, blog posts, Twitter, FaceBook, MySpace, Squidoo, Google knol, HubPages, etc.

Each of these promotional avenues is free to use, so learn to use them both individually and in concert with each other to create almost instant targeted traffic. Traffic from search engines usually takes longer to build, unless you’re purchasing ads on the site which can bring in immediate visitors but can also be extremely expensive in popular niches.

While this formula will probably change again down the road, for the present time your focus for building your traffic and your lists should be on using the Web 2.0 properties for the fastest visibility, and the search engines as part of your long-term strategy. Taken together, this should be your best recipe for success with you Internet marketing!

About The Author…

Doug Champigny is a world-famous Internet marketing coach, mentor and speaker and the creator of the PowerStart Marketing 4-week Internet Marketing Crash Course. To learn more about Doug or to book him to speak at your next event, contact him through his blog at http://DougChampigny.com.

Technorati Tags: internet marketing, internet marketing success, targeted traffic, search engine optimization, Web 2.0

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Of all the various ways to boost your blog’s or website’s ranking in the search engine results pages (SERPs), one-way backlinks are amongst the most important and most valuable SEO techniques to use. There are three common techniques for generating backlinks to your sites and blogs, and each has it’s own place in your traffic generation strategy.

Hiring An SEO Firm To Get You Backlinks:

The first is paying an SEO company to get them for you – this can be hit and miss based on which companies you use, but in time you can find and stick with a good one.

Benefits: Doesn’t take up much of your time – you’re on to other projects while they get you your links. Drawbacks: Can be very expensive to get links from good PR sites, and paid ads on sites with high Page Rank are overly expensive for most marketers.

Article Marketing To Get You BackLinks:

Second is article marketing – the reliable old way to get your name out there, establish your credibility and generate a lot of one-way backlinks to your sites. There are hundreds, if not thousands of article directories out there just waiting for your articles, and you can build a ton of backlinks over time both from your articles being at the directories, and from people using your articles on their sites and blogs.

Benefits: Unlimited number of links can be generated, both by writing and submitting more articles and by submitting your articles to more directories. It also gives you a chance to prove yourself an expert in your field, and build a reputation amongst the other marketers in your niche. And it’s free if you do the work yourself. Disadvantages: Not everyone is a good writer, has the time to research & write article content, or can think up enough topics to keep a steady stream of new articles rolling out. Outsourcing your article submissions saves a lot of time but is expensive, while submitting articles yourself takes a lot of time if you want wide exposure.

Blog Commenting To Generate One-Way Backlinks:

The newest of the three common ways to get one-way backlinks is by commenting on blogs within your niche. Not just any blogs, though – WordPress uses a ‘no-follow’ tag by default, and most bloggers just leave it that way. Specifically you want to concentrate on blogs that have both the ‘Do-Follow’ and ‘CommentLuv’ plugins installed, as we do here at the Top Traffic Tips Blog. The Do-Follow tag tells search engines to follow your backlink and spider your blog or website, while CommentLuv fetches the last blog post you put online and links to it using your post’s title, thus ensuring your keywords are in the linking text – you ARE using keywords in every heading, right?

Benefits: My own experience using all 3 methods have shown blog commenting to be the most effective way to get one-way backlinks quickly to a new site, blog or affiliate link. While they don’t go viral like your articles do, the time involvement is much less. You simply take your list of appropriate blogs in your niche, and comment on 3-5 of them a day. This keeps the backlinks coming in over time, the way the search engines prefer, and gets links to your various posts according to what your last post was when you make your comment. External one-way backlinks to a lot of different pages in your blog or on your site is truly powerful – more powerful than all of them pointing just to your home page. And, like article marketing, intelligent commenting helps to build your rep as an expert in your field, and leads to more people cliocking through to your link.

Disadvantages: None, really, except the time it takes to locate the proper blogs in the first place, and that’s been solved for you now, with the release of a new directory of appropriate blogs to gain one-way backlinks from – you can download the report with both PDF and CSV copies of over 4,000 blogs to get one-way backlinks from by commenting there, ranging from PR0 to PR7. Start with the list, and find the one’s best suited to your target market, then work your way through, again 3-5 blogs per day.

Two Caveats about your backlink-building campaign – first, don’t ignore article marketing – keep it in your mix because of the long-term viral effect it has in building backlinks to your site. For every four or five days you spend on blog commenting, spend one on article marketing. Just be sure you start with the blog commenting, since it can generate traffic the fastest and points to different pages within your blog or site.

Second, do not – I repeat, DO NOT use auto-commenting software for this – be professional and visit the blogs yourself, leaving intelligent comments relating directly to the blog post you’re commenting on. First, almost every blog using the Do-Follow tag is moderated, so your comments won’t get through anyway. And after you’ve hit them a half-dozen times with spam comments, no matter how complimentary you are, they’ll simple add your IP address to the banned list to avoid having to delete your posts, and will report the comments as spam.

A long-term mix of blog commenting and article marketing will certainly bring you all the traffic you want, so grab the Do-Follow Blog Report now and get started!

To your success building one-way backlinks…

Doug Champigny,

http://www.TopTrafficTips.com

PS- Oh yeah, don’t forget to start by leaving a comment on this post right here after you download your report!

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Technorati Tags: one-way backlinks, getting one-way backlinks, getting backlinks for free, SEO, SERPs, blog commenting, commenting on blogs, Do-Follow Blogs, Do Follow tag, Do-Follow, CommentLuv, CommentLuv Plugin, using CommentLuv, article marketing, building links, Doug Champigny

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Writing Articles to Build Your Targeted Traffic

©2008 Doug Champigny. All Rights Reserved.

Targeted traffic is the lifeblood of any Internet marketing, niche marketing or other online business. There are many ways to build your targeted traffic, and article writing is one of the easiest and most effective ways. It is also free….now THERE is a word most Internet marketers just love! FREE! Free advertising…. Free targeted traffic…. and both of them can be accomplished at the same time and by using only the knowledge that you already have about your niche topic and your computer.

The Internet isn’t called the ‘Information Super Highway’ for nothing. It’s called that because it is the place that most of the civilized world uses to get the information they need to help them look better, feel better, have more fun, get vital information, or just learn the ‘stuff’ they want to know. The Internet gobbles up information like a pig at a trough. Website owners and ezine publishers scramble for information to fill their web pages and their publications on every topic under the sun. This is where using article writing to build your targeted traffic comes in.

Write articles that are between 300 and 800 words long and that are key-word rich about whatever the topic of your website is. At the bottom of the article, include a resource box that includes your name and copyright information and a link to your website. Other website owners and ezine publishers will reprint your article and publish it to their websites or lists. Presto! You have gotten free advertising and the possibility of having every person who reads the article click on the link to your website – and it’s all targeted traffic, because they’ve read your article and want more information on that same subject – or they wouldn’t have clicked through!

Writing articles and submitting them to article directories is one of the easiest ways of building your targeted traffic and it is absolutely free! Another nice benefit is that the directories themselves are spidered by the major search engines, sometimes several times a day. Your link in your article on the directory site provides a conduit leading the search engines to your site more quickly, thus getting your site into the search engines that much quicker. And the sooner the engines are sending you more targeted traffic, the more sales you’re getting from that free targeted traffic.

And don’t forget to use those articles, or an altered version of them, on your blogs too! Article marketing and blogging are the two fastest ways to build long-term targeted traffic, and when tied in with social bookmarking at sites like Technorati & Digg, you can drive an amazing amount of targeted traffic for free – and that’s our favorite price!

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Internet marketing mentor and speaker Doug Champigny is an expert at driving tageted traffic using Web 2.0 techniques. Learn a lot more about driving targeted traffic to YOUR sites through his Massive Traffic Bootcamp or by meeting Doug in person at one of the live internet marketing seminars he speaks at.
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Technorati Tags: article marketing, Internet marketing, niche marketing, targeted traffic from articles, writing articles, targeted traffic, driving targeted traffic, Internet marketing mentor Doug Champigny, Internet marketing speaker Doug Champigny, Doug Champigny

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Fifteen years ago if we need information we had to go to library. Writing reports, and preparing for test required hours of scanning shelves filled with books, blowing large chunks of change in the copy matching, checking out a mountains of books, and squinting at microfilm. The internet has chanced all of that. Now when we need to learn something all we have to do is boot up a computer and connect to the internet.

Most people have an extensive favorites list on their computers, a simple click of the mouse and they are at their favorite website. This is a handy feature if you do a lot of online shopping at a particular store or spend a lot of time at a specific chatroom. When they need to use the internet to gather information most people consult an online search engine.

A search engine is an information retrieval system designed to help locate information. Most people are familiar with Google, yahoo, and ask.com. Search engines work when a user types a keyword into the little box. Once the user types in the word the search engine scans all its files. It then provides the user with a page that is full of options, generally twenty. The user scans the list of options and then opens the one that sounds like it best suits their needs. Search engines use something called search engine optimization to determine the ranking of each web address.

Search engine optimization is the art and science of making web pages attractive to the search engines. The more a website appeals to the search engine the higher it will be ranked.

Crawler based search engines determine the relevancy of a website by following a set of guidelines called algorithms. One of the first things a crawler based search engine looks for is keywords. The more frequently a website uses a certain keyword the higher the website will rank. Search engines believe that more frequently a word appears the more relevant the website.

The location of the key words is as important as the frequency.

The first place a search engine looks for keywords is in the title. Web designers should include a keyword in their HTML title tag. Web designers should also make sure that keywords are included near the top of the page. Search engines operate under the assumption that the web designers will want to make any important information obvious right away.

Spamdexing is a term used to describe a webpage that uses a certain word hundreds of times in an attempt to propel their webpage to the top of search engines rankings. Most search engines use a variety of methods, including customer complaints, to penalize websites that use spamming methods. Very few internet search engines rely solely on keywords to determine website ranking. Many search engines also use something called “off the page” ranking criteria. Off the page ranking criteria are ranking criteria’s that webmasters cannot easily influence. Two methods of off the page search engine optimization are link analysis and click through measurement.

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Doug Champigny is a well-known Traffic Master with over 100 websites and a number of blogs under his control, including the Top Traffic Tips Blog and the Top Traffic Tips Bootcamp. Doug has also authored numerous e-books on increasing traffic for Internet, niche and affiliate marketing. Be sure to bookmark his sites for the latest in targeted traffic generation to bring a flood of traffic to your web sites and blogs.
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Note to Webmasters & Bloggers: You may use any article from this site provided you do so without altering the text, and that you include the author’s resource box with the links fully operational on you sites or blogs.

Technorati Tags: basic search engine optimization, search engine basics, search engine help, website traffic basics, blog traffic basics, getting targeted traffic, Doug Champigny

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In the ninth century Abu Abdullah Muhammad ibn Musa al-Khwarizmi, a Persian mathematician, introduced algebrac concepts and Arabic numerals while he was working in Baghdad. During the time Baghdad was the international center for scientific study. Abu Abdullah Muhammad ibn Musa al-Khwarizmi’s process of performing arithmetic with Arabic numerals was called algorism. In the eighteenth century the name evolved into algorithm. Algorithms are a finite set of carefully defined instruction. Algorithms are procedures that are used for accomplishing some task which will end in a defined end-state. Algorithms are used in linguistics, computers, and mathematics.

Many people like to think of algorithms as steps in a well written recipe. Provided you follow each step of the recipe to the letter you will have an edible dinner. As long as you follow each step of the algorithm you will find the proper solution. Simple algorithms can be used to design complex algorithms.

Computers use algorithms as a way to process information. All computer programs are created with algorithms (or series of algorithms) that give the computer a list of instructions to follow. Computers usually read data from an input device when using an algorithm to process information. In order to be successful algorithms need to be carefully defined for a computer to read them. Program designers need to consider every possible scenario that could arise and set up a series of algorithms to resolve the problem. Designers have to be very careful not to change the order of the instructions; computers cannot cope with an algorithm that is in the wrong place. Flow of control refers to how the list of algorithms must start at the top and go all the way to the bottom, following every single step on the way.

Some terms that are used to describe algorithms include natural languages, flowcharts, psudocode, and programming languages. Natural expression algorithms are generally only seen in simple algorithms. Computers generally use programming languages that are intended for expressing algorithms.

There are different ways to classify algorithms. The first is by the specific type of algorithm. Types of algorithms include recursive and interative algorithms, deterministic and non-deterministic algorithms, and approximation algorithms. The second method used to classify algorithms is by their design methodology or their paradigm. Typical paradigm is are divide and conquer, the greedy method, linear programming, dynamic programming, search and enumeration, reduction, and probalictic and heuristic paradigms. Different fields of scientific study have different ways of classifying algorithms, classified to make their field as efficient as possible. Some different types of algorithms different scientific fields use include; search algorithms, merge algorithms, string algorithms, combinatorial algorithms, cryptography, sorting algorithms, numerical algorithms, graph algorithms, computational geometric algorithms, data compression algorithms, and parsing techniques.

Internet search engines use algorithms to aid in search engine optimization. Google’s web crawler’s use a link analysis algorithm to index and rank web pages. In an attempt to prevent webmasters from using underhanded schemes to influence search engine optimization, many internet search engines disclose as little about the algorithms they use in their optimization techniques.

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Doug Champigny is a well-known Traffic Master with over 100 websites and a number of blogs under his control, including the Top Traffic Tips Blog and the Top Traffic Tips Bootcamp. Doug has also authored numerous e-books on increasing traffic for Internet, niche and affiliate marketing. Be sure to bookmark his sites for the latest in targeted traffic generation to bring a flood of traffic to your web sites and blogs.
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Note to Webmasters & Bloggers: You may use any article from this site provided you do so without altering the text, and that you include the author’s resource box with the links fully operational on you sites or blogs.

Technorati Tags: search engine optimization, search engine algorithms, search engine info, web site traffic, blog traffic, building traffic, Doug Champigny

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