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More Website Traffic from Higher Page Rank

Traffic Master — Tue, 18 Oct 2011 21:17:24 +0000

Many surfers use the Google or Alexa bar that integrates into their web browsers which consequently makes it easier for them to search and navigate through Internet. However, how many have the "overall page rank" indicator on these bars which shows either a ranking or the importance of the page?

The overall page rank in directories like Google, Yahoo or Alexa is the key factor while doing a search. It decides which website or page deserves the top places in the results of the search of a keyword. The search engine basically calculates the importance of the webpage.

For example, let's say that you prepared a webpage supplying the users with focused, detailed and understandable info. You think your page deserves a high importance, therefore when you search for the theme of your website, you believe it should be shown in the top 20. Well, sometimes life is cruel. If you don't optimize your webpage for a specific keyword, if you don't get enough inbound links directing the user to your site, you would be disappointed by the 1/10 importance rating in Google. Don't give up! It's still worth fighting for. There are several factors which decide the page rank of a website.

First of all, Internet is not like the streets of a city: if you put your "shop" in a busy street, people will drop by your place. No visit on Internet is a coincidence. You have to create your links from other sites (inbound links). You also have to increase the internal linking of your website so that visitors can just "hang around" in your site. So your first factor for the page rank is the linking of your page.

Secondly, pages which attract more users (i.e. number of unique daily users) are obviously more important in the "eyes" of the search engines. This, being the dependent variable in our equation, grows directly proportional to the inbound links. So, page rank also increases with the number of unique users.

At last, relative, focused content increases the importance of your page (page rank). Initially, every page you add to your site increases the overall page rank of the whole before you start adding in-context hyperlinks; "in-context" hyperlinks because according to Google authorities, the hyperlinks that you place inside the content of the page are accepted more valuable.

Briefly, on the web, there are no lucky days, no coincidences or no serendipities. If you want website traffic on your page, you have to create it yourself. You have to put quality, focused and original content, you have to increase the number of the inbound links. The website traffic on your site will increase automatically depending on the other variables. Finally, one day you will look at your site and see that the page rank has jumped from 1 to 4 or even higher. Then you will understand that "La vita e bella."

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More Traffic For Your Site

Traffic Master — Sat, 15 Oct 2011 00:27:00 +0000

If your website traffic has suddenly come to a stand-still, you may need to give your site a marketing jump start. This is really directed towards Information Marketing (one of the best markets around) but can really be applied to anything. Here are a few ways to get your traffic flowing again.

1.Buy hits for your website.
Pay for targeted hits to your web site. You can do what is called "pay per click" advertising. This is where you pay search engines every tine some one clicks on your link for your web site. A great advantage to this is it almost instantly gets you visitors.
2.You can also send out a promotional email to the opt-in email list you SHOULD be creating by offering free reports or courses to your visitors.
3.Pay your competition a flat fee to email your promotional offer to their lists. This is a great way to build relationships with your competitors.
4.You can do what is referred to as a Joint Venture. This is when you pay someone a commission on sales when they email your promotional offer to their email lists.
5.You can pay for advertising on someone else's website by paying a flat fee up front to put an ad, banner or link on the site.
6.You can pay for advertising by offering a commission to your competition or anyone on sales when they put your ad, banner or link on their site.

7.You can submit your website to search engines with your keywords and website description.
8.You can submit your link to other websites, and in return, add them to yours.
9.You can write a free report or course to give away to other websites in your market and allow them to put an affiliate link inside (so they have an incentive to give it away), and give that away for free. If its good information, it will spread like a virus. This marketing concept is known as "viral marketing".
10.If you have good material you can have a nice marketing edge because people will share the website because the enjoyed it. You can also offer affiliate programs so your customers can earn commissions when they refer some one to buy your product .

These should give you some good ideas to get more traffic, and maybe even spark some ideas of your own!

Best wishes,

Maranda Mann

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Marketers Use Giveaways To Drive Web Traffic

Traffic Master — Wed, 12 Oct 2011 21:56:34 +0000

In 1999, as many of the dot-coms crashed, a new form of consumer marketing was taking hold on the Internet. Web marketers, hungry to drive sales on e-commerce sites, launched affiliate networks that represented leading advertisers such as BMG, Blockbuster, NetFlix, Discover Card and hundreds of others in what is known as "affiliate marketing."

As affiliate networks grew, they provided savvy marketers with the opportunity to earn big commissions by generating sales for advertisers through the marketing of free gift sites online.

Part of the appeal of this type of marketing lies in its simplicity: It lets anyone with a presence on the Web promote and sell goods online and get paid a commission by the advertiser for sales generated. This opportunity affords nearly limitless venues for promotion and marketing, access to an instant sales force of thousands and no out-of-pocket media costs for advertisers.

One example is NetFree Direct LLC, which owns and operates the rewards site NetFreeCity.com. Through the site, consumers obtain gifts such as $300 gas cards redeemable at gas stations nationwide, PlayStation and other game consoles, flat-screen TVs, computers, digital cameras and other popular electronics by opting into the company's Web site and completing advertisers' surveys, subscriptions and free trial offers.

Since NetFree Direct's inception, NetFreeCity.com has delivered thousands of customers to hundreds of well-known brands. NetFreeCity.com connects consumers with marketers through advertising campaigns including Web, search engine and e-mail programs, plus traditional marketing channels such as print, radio, direct mail and direct-response television marketing.

Advertisers sponsor Net FreeCity.com by offering commissions for each sale. The company is essentially hired by advertisers to drive Web traffic to their sites. Rather than paying for advertising to persuade people to log on to clients' sites, NetFree provides special online offers and incentives, such as the free gas card and other popular rewards.

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Low Cost Advanced Website Traffic Tactics For Everyone

Traffic Master — Sat, 08 Oct 2011 19:45:09 +0000

Advanced website traffic tactics might sound daunting, but if you make it low cost then you have nothing but a win-win situation. Employ low cost advanced website traffic tactics and you're in for a huge online success.

What are these low cost advanced website traffic tactics anyway? Surprise yourself by finding out that some of these tactics you can practice without having to spend a cent!

1. Write an article.

You write an article, mention your site, submit it to e-zines and garner traffic from curious visitors. It's as simple as that. Don't just stop at one website – post your site anywhere possible! Who knows how many hits this low cost advanced website traffic tactic will bring!

2. Exchange links.

Never underestimate the power of link exchange. This is a low cost advanced website traffic tactic that people tend to overlook. How to find out where to do the link exchange? Easy: type your website's keywords in a major search engine, visit each and every of the top results and ask for the link exchange.

3. Get involved in forums.

Look for forums highly related to your website and make your presence known. Make online friends and let them know about your website. This is an advanced website traffic tactic that advertises subtly but works effectively. Good thing about this is it doesn't cost you anything at all!

4. Advanced website traffic needs advanced tools.

The www world is rich with tools that churn out impressive results. Software to try out are those which take care of links and keywords. Once this is taken care of, the rest of this internet marketing job will be easy!

5. Power up with meta tags.

Meta tags are what search engines are looking for so it can include your site in the top results. Putting up meta tags in your HTML code is an advanced website traffic tactic that must not be missed! Low cost you ask? Oh yeah!

6. Direct to directories.

Keep submitting your site to directories like there's no tomorrow! Just take a look at your website and see if it's directory-worthy. Web directories don't waste their time on poorly-done websites.

7. Conduct a survey.

Visit a site similar to yours and announce that you have a survey they can answer. The site and yours reap results so no one's on the losing end here!

There are sites available that specialize in low cost advanced website traffic tactics. Search for them online and let your site rise to online popularity!

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Linking for Fun and Profit

Traffic Master — Wed, 05 Oct 2011 20:42:08 +0000

Well actually, linking isn't fun at all. In fact, it's quite tedious. Seeking, responding to requests and adding links takes time and effort. But, if you're not actively building links the RIGHT way you are going to be left behind. In other words, your site will be "Lost in Cyberspace". The plain fact is Google, and to a lesser extent, other important search engines, reward sites with links from relevant and important pages.

If you want your site to deliver lots of targeted search engine traffic (and who doesn't?) there are two equally important factors:

1) lots of keyword-rich, search engine friendly content
2) lots of relevant, incoming links from the RIGHT sources

For real success you need to cover BOTH of these strategies. Don't concentrate on one and not the other.

So, how do you go about building your links? It's not rocket science, but as I said, it does take time and effort. From my own experiences, here's what you should do:

1) Download and install the Google Toolbar:

http://toolbar.google.com/

This will show you the PageRank of the page you are viewing. PageRank is a measure, rated from 1 to 10, of the "importance" that Google gives to that page. There has been a lot written about PageRank. You don't need to become obsessed with it but it IS an important consideration when determining WHO to link to. A link from a PR-5 page is worth FAR more than a PR-0 page.

2) Establish a resource or links directory for your site. This lets potential link partners see that you are willing to exchange links. You should make it clear on your links pages what your linking policy is i.e. under what conditions you will agree to exchange links.

3) Your aim should be to build a resource directory that is relevent to your business. Don't try to build a mini Yahoo with umpteen different categories. Keep your directory focussed on your site theme. When you first start out you will be inclined to link to anybody in exchange for a link FROM anybody. This is a mistake. Be patient and choose your link partners carefully.

4) Before requesting a link from another site, add that site to your directory. Contact the webmaster and tell them you added their link because you believe their site would be of interest to your visitors (and so it should). Give the url where your link is located and ask for a return link, along with instructions on how you would like your link worded. NEVER demand by saying things like "if you do not link to us we will remove your link".

5) If you have not received a reply after 2 – 3 weeks send a polite follow up. Again, don't demand. No one is under any obligation to link to you. If you do not receive a reply to your second request it means that the webmaster does not want to link to you, or they are simply too busy to respond. In that case, leave it and move on. I receive dozens of link requests a day. Sometimes it takes me many weeks to get around to responding. You'll go mad worrying about links that have not been reciprocated. Your time is better spent.

6) When you receive a link request visit the site and check that it meets with your requirements as set down on your link pages. Is it a quality site with good content or just a "link farm"? If it doesn't meet your requirements don't link to it.

The webmaster SHOULD have already linked to your site but be prepared to overlook that breech of linking protocol if it's from a good quality, high PR site.

7) Beware of webmasters who add your site to their "directory" which turns out to nothing but a link farm i.e. has no useful content, just a bunch of links, and asks you to link to an entirely different site, one that HAS good content. These webmasters are playing you for a sucker. The benefit is all theirs.

As I said in point #1, links from high PR pages are worth more than links from low or no PR pages. Seek out high PR linking partners but keep in mind it is the PR of the actual page your link is on that matters, NOT the PR of the home page. In other words if the home page PR is 5, but the page your link is on is several layers deep in the directory, it will probably have a PR of 0 and be of little benefit to you. Check the PR of the actual page your link is on, or is going to be on, before agreeing to exchange links.

Each page on your links directory should be no more than two clicks away from your home page, and your linking partner's site should be the same. If your link is placed on a page which looks something like this – directory/category/subcategory/subcategory with your link – you will derive NO value from that link.

9) Be prepared to negotiate your links. Savvy webmasters understand the value of links from high PR pages. If you add a link to a PR-0 page on your site don't expect your link partner to put your link on a PR-6 page, and your link partner shouldn't expect the same from you. Exchange value for like value.

When you first start out your site may not have any PR due to a lack of incoming links. This reduces your bargaining power. However, you can overcome this by getting your site listed in as many large business directories as possible. Some of these you will have to pay, such as Yahoo and Microsoft's Business Directory, but many others are free.

10) Be specific about how you want your link partner to link to you. It is MOST important that the link to you contain your targeted keywords in the anchor (linked) text. When I ask for a link to my site I don't want the link title to be:

Steve Pronger Web Business Solutions

Instead, I ask for:

Small Business Website Designer

or whichever keywords I am targeting at the time. Note: Try not to have all your inbound links targeting the same keywords. This can raise an "over-opimization" flag.

11) And finally, here is an excellent resource to help you find quality link partners. It's called Value Exchange, and will put you in contact with like-minded webmasters:

http://www.stevepronger.com/value_exchange.htm

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link popularity services: buy links?

Traffic Master — Sat, 01 Oct 2011 19:51:33 +0000

There are a few things that all of the internet's most popular sites have in common. First, they all made a plan to increase link popularity on their site. Second, they put that plan into action and used a professional to build link popularity for them. Third, they all use quality permanent one way links to their website in order to get more traffic and higher rankings.

Building link popularity for your site is a very time consuming, tedious and boring process. You will spend many hours of time, and often see little in the way of results. Hiring a professional to build your site's link popularity makes complete sense because you have better things that you could do with your time.

Link popularity is the number of links that direct people to your website and the quality of those links. Search engines like websites that have a lot of incoming links from sites where the links make sense. Link Popularity is the key to earning a place in the results pages of these search engines.

If you want to buy links to your website, you need to make sure that you are going to buy quality incoming links. If you buy links on a site that is not ranked highly, or that the search engines believe are not of good quality your links will not get you as much traffic as you want.

If ranking high in the search engines is important to your web site then you should definitely buy links. When you buy links that are on high ranked sites, it increases the ranking given to your site. There is no easier way to get on the first page of the search engine results than when you buy permanent links.

By far, the best way to do what the most popular sites have done is to hire someone who knows how to make good things happen for your site. If you aren't convinced, remember that:

1) It matters where your site is listed! Professional link builders know how to build link popularity by creating high-quality permanent links to your website.

2) An SEO specialist will definitely find incoming links and get you better links and higher link popularity than you could do on your own. This is because they have the time to do it – and they know how to do it.

3) You have other things to do with your time. Who doesn't really? Instead of spending a huge amount of hours trying to build you link popularity you can free yourself up to do anything else.

Hire a professional to build your link popularity when they buy permanent one way links to your site on your behalf! Be like the best sites around, and relax while you enjoy your success.

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Link Popularity is The Key to have huge amount of permanent and quality traffic.

Traffic Master — Wed, 28 Sep 2011 20:00:59 +0000

As a website owner, you may or may not realize the value of a campaign designed to increase link popularity. The results of such efforts serve to increase the amount of traffic not only because of the increased visibility of your website due to larger amounts of links. Additionally, the higher the number of relevant one way links coming into your site, the more you build link popularity.

In order to find out which sites on the internet have the highest link popularity, it is only necessary to go to a search engine and enter a word or phrase. Understand that the first sites to appear on your screen will be those that have invested resources to build link popularity. The steps necessary to increase link popularity may seem simple at first glance, but here are some reasons to hire a specialist to help you increase link popularity:

The search engine algorithms consider multiple items when assigning link popularity to particular sites. Internet marketing pros know how to build link popularity for your site.

It does matter where your site is listed. Free directory listings and reciprocal link programs seem like a great idea to increase link popularity, although if used incorrectly these services may actually detract from your link popularity.

An SEO specialist hired to increase link popularity will understand the interrelations of the major search engines. For example, they already know that Yahoo! rankings are tied directly to Google rankings. And more than that, they know how to get your site noticed.

A professional SEO specialist will already know the tricks to networking. They have experience with contacting the owners of sites containing similar content or themes in order to request link exchanges. They know the best way to get you the external links to your site in order to increase link popularity and site traffic.

It should by now seem fairly obvious that almost without a doubt if you want to build link popularity successfully, you are going to require outside help. Because your priorities need to be focused in other areas than SEO, hiring a link popularity SEO specialist is a fabulous way to save your time and increase your site traffic with a minor financial investment.

Of course, by hiring someone to build link popularity for your site you are going
to have a better return on investment than if you spent your own time trying to increase link popularity.

In closing, be aware that link popularity is perhaps the most important measure applied to a website with today's search engine technologies. It takes a large investment of time to build link popularity for a newly launched site – and to increase the link popularity of an existing site. So, hiring an SEO specialist to perform this task on your behalf is a good investment to make when you consider the tangible benefits that happen very quickly on your site statistic and the search engine results pages.

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Link Popularity

Traffic Master — Tue, 27 Sep 2011 02:57:49 +0000

If you are new with Web Hosting and/or Web Design there's some things that you need to know before you think about link exchange or link popularity. First if you don't have a domain name or you don't have a web hosting you need to go and take a look to this article Things you should know about Web Hosting. If you have your domain name and you already choose a web hosting you need to know a little more about Link Exchange, Inbound Link and Link Popularity.

Link Popularity – If you want people to be able to get to your website you need to have Link Exchange and/or inbound link in your website. The reason for this is that theres too many pages on the internet right now that if the search engines don't know that you exists you'll web site will never get to be shown on the search engines. This means that if your page is not on the search engines the only way to people go to your website is if they know your domain name or if you advertised the site in magazines, newspapers, or other methods of advertising.

Link Exchange or Reciprocal Links – No matter how big or small is your website you should have links exchange to help you get on the top positions on the search engines. You'll hear or read a lot of articles that tells you that its better to have only inbound links and this is good but with my own experience I can tell you that having Link Exchange and Inbound links at the same time had help me a lot in my websites to be on a decent ranking on the search engines. You can find a lot of Link Exchange programs out there some free and some that you have to paid, if you want or needs more information about those you can visit this page. Just have in mind that you need to choose whatever is best for your business and for your budget.

Inbound Links – This type of links are the one that you can get from writing articles and posting articles in different web sites. Another way to get inbound links is trying to reach a webmaster form a website and some how negotiate with that person to see if they add a link to your website without you having to add a link in your website to them. In this type of links you pretty much can find services out there that you have to pay to get inbound links going to your web site. If you want more information about this type of link you can visit this page.

Have in mind that Link Popularity is only on part of the puzzle in Search Engine Optimization because if you don't have the right content on your page for the keywords that you are trying to rank then you are kind of wasting your time and your money. I hope that this article helps you to understand more about how Link Popularity works.

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Link Exchanges: What they can do for your business: (Part 1)

Traffic Master — Thu, 22 Sep 2011 12:05:45 +0000

For those of you who don't know the definition: Link Exchanges are 2 links back and forth between 2 individual companies that have linked to each other. What is the purpose? To build "link popularity" within Search Engines!

What is the purpose?
To build "link popularity" within Search Engines!

How Does That Work?
Well when someone types in your business within search engines, you will get 2 types of results.

1) Your optimized site & related topics listed by you into the search engines.
2) All the links back to you from other sites listed within the search engines.

Number 2 is the important one for this subject: If your site is NOT "optimized" for great search results, a popular link could do just the same.

"Optimized" – Look for articles on "Optimizing your site for search engines"

Martin, PLEASE TELL ME MORE!!!

Well, let's say that 80% of your visitors come from search engines. And let's say that the search engine just all of a sudden deleted you out of the engine! You will still get people coming to your site and searching your site with great link popularity. All the links back to you will STILL be listed in the search engines!

Many professionals believe that you should only link to companies that have related discussions or information as your own! Me, always being the impartial one, I still try promoting link exchanges from all walks of life! You never know who will see your link and where!

It's not only good for search engines! Huh?

That's right, many link exchanges come from privately owned businesses, probably like yours. With this into account, once a visitor is satisfied with browsing the site, they may look for other resources! If you have links to your site all over the net, there's more of a chance some people will see it and visit your site!

Please Note: When giving other companies your description of your link (Company Title) please make sure to be specific on your sites information!

Here's an example of our text link:

URL: http://smartads.info

Description:
Smartads is here to help you expose your business to the world. SEO Services & Affordable Web Site Design for your online promoting needs. Web Site Marketing Articles to help you get more traffic to your site.

That's it!

Here are a couple of companies that promote link
exchanges between all kinds of other companies:

- http://www.linkpartners.com/
- http://www.addurlhere.com/
- http://www.marketzone.net/addurl-exchange.asp
- http://www.smartads.info/links
- http://www.reciprocallink.com/
- http://www.link-city.com/
- http://www.go4links.com/Web-Internet.htm
- http://www.plainlinks.com/

These are just some examples.
They are not listed here as the best there is, just some of the many companies out there!

If your searching for companies to exchange links with, here's a couple of things to look for!

1. Look for buttons or links that say this:

- Links
- Link To Us
- Reciprocal Links
- Link Exchange
- Directory (add your site and link back)
- Resources

2. When looking through other link programs, make sure they say something like this: "Link to us and well link to you" Many sites often only have "Help us promote our site, link to us!" and they don't even link to you!

Not to say this is a bad thing, but if I'm going to link to you, the least you can do is link to me!

I hope this article has opened your mind about Link Exchanges!

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Link Building Strategy

Traffic Master — Tue, 20 Sep 2011 23:28:01 +0000

Website promotion is essential to promote your e-business. Building a website is not enough for carrying on a successful online business. You have to adopt right link building strategy to promote your website in a search engine friendly manner. Search engines consider link popularity as an important factor to determine the ranks of the websites.

A website with quality links is likely to rank among the top ten results of the search engines. The link popularity for every search engine is different from the other. You can find out the link popularity by typing "Link: domain name of the website" in any of the search engine. The compete details of the sites linking to your website will be in front of you.

You can devise an effective link building strategy to raise the link popularity of your website. You can incorporate three types of links for this purpose– internal, external and reciprocal links.

The best possible way to have a good linking plan for your website is to develop a site map. A site map is the plan of the whole website that contains entire links on a website. The links are specified according to the specific details of a topic. They are generally given in a hierarchical manner. The links must be text links containing the keywords related to your website. This makes the search of the search engine for links quite easy.

You can have a quality internal links and can get the pages of your website linked internally. The website is rated as a good quality website, if it has rightly placed internal links. The link building strategy also stresses up on the outgoing links. They make your website user-friendly.

Connecting to the right websites makes your website to access good content. If the content of the sites related to your site is not good or useless, the search engines will not consider such links as useful. The message is clear that you have to stress on the quality of the links rather than the quantity.

The inbound links are the most important for link building strategy. You can get other websites to link to your website by developing good content. According to the experts, content of a website is the primary decisive factor in link building. Others will be interested to link to your website, if and only if, you have a good content on it.

The expert link building strategy is also to build reciprocal links with your competitors. This is beneficial to both the parties of linking. Both of them will provide targeted traffic to each other. This link building strategy is the ultimate mantra for getting quality links and gain good link popularity as the information on both the links will be related to each other.

The accurate link building strategy pushes ahead your target of link popularity, resulting in high search engine ranks.

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